RAIFFEISENBANK IM HOCHTAUNUS EG JOINS AS PREMIUM PARTNER

Raiffeisenbank im Hochtaunus eG with its brand “Meine Bank” becomes Premium Partner of the Bad Homburg Open presented by Engel & Völkers. “In addition to tradition and progress, we are united by passion and the will to always go above and beyond,” says Achim Brunner, CEO of Raiffeisenbank im Hochtaunus eG, about the cooperation.

Raiffeisenbank is deeply rooted in the region and has special ties to the sport. “Together, we want to enrich the fan experience in the Kurpark and thus continuously develop the Bad Homburg Open,” emphasizes Dr. Aljoscha Thron, Tournament Director of the Bad Homburg Open.

Interview with Achim Brunner, Chairman of the Board of Raiffeisenbank im Hochtaunus eG.

QUESTION: Dear Mr. Brunner, we are extremely pleased to welcome Raiffeisenbank im Hochtaunus eG with its “Meine Bank” brand as a partner of the Bad Homburg Open. Why is this connection a ‘perfect match’ from your point of view? 

Our engagement in recent years has been dominated by sporting events. With our sponsorship of Eintracht Frankfurt, the German Polo Tour in Oberursel or the choice of our brand ambassador Sebastian Rode, we are literally always on the ball. Tradition and progress, security and curiosity, regional and digital. That is our foundation. Many of these attributes can also be found on the tennis court, therefore Meine Bank and the Bad Homburg Open form a ‘Perfect Match’. 

QUESTION: Your company is deeply rooted in the Hochtaunus district and in Bad Homburg directly. What advantages does Bad Homburg offer – from a business perspective or in terms of quality of life?

The gateway to the Taunus has long been a modern business location and combines the charm of a spa town based on traditions with an urban lifestyle. A first-class infrastructure connects the spa town in the Hochtaunus region with important locations in the metropolitan area around Frankfurt. The business location Bad Homburg is characterized by a balanced structure with strong companies from sustainable industries. Just like us, the values of tradition and progress play a major role here. 

QUESTION: Tennis pros such as tournament ambassador Angelique Kerber or last year’s Bad Homburg Open winner Caroline Garcia have to think and act strategically when they pursue their jobs. In your point of view, are there any other parallels between tennis and banking? 

In this context, too, our values ‘matches’ tradition and progress. Both in professional sports and in business, you have to master the basics to be successful. But to stand out from the crowd, you are in need of innovative techniques – or as in our case – an innovative business model. This is how we continue to develop and set the right impulses for our customers and the future viability of our company.

QUESTION: This special touch of Wimbledon is a characteristic feature of the Bad Homburg lawn event. What do you appreciate about this flair? 

We appreciate the combination of a first-class event coupled with a lot of emotions, unforgettable impressions and a fabulous scenery.

QUESTION: Which doubles partner would you like to play a match with on the Spielbank Bad Homburg Centre Court? What do you admire most about him/her? 

I would love to be in a mixed together with Steffi Graf on the grass court in the Hessian Wimbledon. I look back on her matches with great enthusiasm and her remarkable career over a long period of time. I particularly remember her Golden Slam success from 1988, when she won all four Grand Slam tournaments in one year, plus the olympic gold medal.

About Raiffeisenbank im Hochtaunus eG 

With its OnlineOnly account, Raiffeisenbank is one of the few banks to offer a free online bank account. In addition to debit and savings accounts, the range of services and products includes, in particular, personal consulting for customers on all matters relating to financing as well as investments and insurance. As one of the pioneers of customer-oriented banking, Meine Bank has long offered expert advice at attractive consulting times – in person, by phone or digitally, depending on the customer’s wishes. The bank is available to all its customers via its own online branch – every day, around the clock. More information: meinebank.de